USER RESOURCES
TOOLS TO HELP YOUR
SMART ADVOCACY JOURNEY
These SMART Advocacy resources provide a compendium of best practices and tools to refine a strategic vision, identify and motivate key players, take action, manage and overcome setbacks, and monitor and evaluate success. Whether you are a new or experienced advocate, these resources can help you along the way to achieving your desired result: real, achievable, and sustainable change.
Used separately, the tools can supplement an existing effort or inject new life into an initiative that has lost its vision or momentum. Used together, they provide a comprehensive roadmap to develop, implement, and evaluate a focused advocacy strategy from start to finish.
USER’S GUIDE
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The SMART Advocacy User’s Guide supports individuals through a 9-step process to develop an evidence-driven advocacy strategy. Intended for individuals, small groups, and larger coalitions, the guide provides customizable tools to help you plan concrete, specific actions tailored to your advocacy issue and environment.
SMART Advocacy Brief
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USER WORKSHEET
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The user worksheet templates enable you to build your advocacy strategy using the 9 steps. Answer the question prompts and fill in the boxes. Refer to the SMART Advocacy User’s Guide and/or the Facilitation PowerPoint for further guidance. The simple Word worksheets allow for easy adaptation to any setting.
FACILITATION POWERPOINT
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Want to lead a group through the 9-step SMART Advocacy process? Use this Powerpoint slideset. It includes speaker’s notes and hidden slides with detailed instructions for facilitators to plan, execute, and evaluate their strategy sessions, both in-person and virtual. Make sure to adapt the slides with images relevant to your setting and issue.
SMART Advocacy Launch Video
